The Rutgers dogwood program was started by professor emeritus Dr. Elwin Orton in the 1970s. Dr. Tom Molnar continues this work, cultivating new dogwood tree varieties. The most popular new release is the Scarlet Fire® dogwood tree. It is a deep pink-to-fuchsia bracted dogwood tree, known for its deep, consistently pink bracts that contrast beautifully with its dark green foliage. This tree blooms from late May to early June, making it one of the latest-blooming dogwood tree varieties developed at the Rutgers New Jersey Agricultural Experiment Station (NJAES).